Is Tourism important to your business? Check this out

These charts look at the ABS recorded travel movements of persons arriving in, and departing from, Australia across 2013 and 2014. 

These statistics are important because they provide the input to wide range of other statistical collections which include the following:

• Australia's official population estimates, through quality estimates of NOM;
• the Australian Migration Planning Framework;
• key national economic and tourism indicators;
• forecasting NOM into the future;
• International Trade & Balance of Payments statistics;
• compiling the International Accounts and the Tourism Satellite Account;
• estimating National Income and Consumption; and
• creating benchmarks for the International Visitors Survey.

The data is available as an Excel download but I've loaded up some of the statistics here for you to play around with.

This first one compares the 3 main types of short terms visitor across that period. You can click on the drop-down to compare departures versus arrivals:

 

The next one looks at comparing the Arrivals and Departure in the same graph with the drop down being for different types of visitor:


Anyone involved in the tourism industry or dealing with seasonality fluctuations in their business models should take note of the movement. The ABS has a massive amount of data available online and if you need tools to visualise that there are plenty. I use SuperDataHub because it let's me publish that but you can definitely use what's easiest for you.

For more information on these ABS datasets look here.

For information information and to try for yourself the cloud analytics in SuperDataHub click here.